Free Plan
Recraft AI
AI image generation designed for brands and vectors
About Recraft AI
Recraft AI is a generative AI design platform built specifically for creating brand-consistent visual assets, including raster images, illustrations, icons, and vector graphics. It stands apart from other AI image generators by offering true SVG vector output — a critical feature for professional design workflows. Users can define a custom brand style that Recraft applies consistently across all generated assets, ensuring visual coherence across marketing materials. The platform also supports mockup generation and a variety of illustration styles. It is a practical choice for design agencies, product teams, and marketers who prioritize visual consistency and professional output formats.
Key Features
True SVG vector output for scalable, production-ready assets
Brand style locking to maintain visual consistency across outputs
Supports raster images, icons, illustrations, and mockups in one tool
Multiple illustration style presets including flat, line art, and 3D
Pros & Cons
👍 Pros
- Only AI image tool with reliable true vector SVG export
- Brand style system ensures consistent outputs across a project
- Versatile — handles icons, illustrations, and marketing visuals in one place
👎 Cons
- Less suited for photorealistic image generation
- Brand style setup requires upfront configuration effort
- Smaller community and fewer learning resources than more established tools
Use Cases
Brand designers generating scalable icon sets and illustration libraries
Marketing teams producing visually consistent campaign assets across formats
Product teams creating UI mockups and app store visuals with locked brand styles
💰 Pricing
Recraft AI Pricing Plans
Monthly
Yearly
Save 20%
Free
Explore Recraft's core features with a monthly generation allowance.
$0
/mo
- 50 generations/day
- Access to raster and basic vector output
- Standard illustration styles
- 1 brand style
Most Popular
Pro
Full access to vector export, brand styles, and priority generation.
$12
/mo
- Unlimited generations
- Full SVG vector export
- Unlimited brand styles
- Priority queue and advanced style controls
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